Rang De. Well, the title itself is so colorful isn’t it?. But will it bring joy to Nithin, this will be known on the 26th of this month when the film releases?. The film is director Venky Atluri’s third film and has Nithin and Keerthy Suresh in lead roles. Let’s do a SWOT analysis and see what it has to offer.
From the day Rang De was launched, the audience was eager to see how Nithin and Keerthy will look on screen. Things were dull but the trailer has worked well among the audience. Generally, it is the hero who is after the heroine. But here, Venky Atluri has made Nithin a scapegoat and this looks interesting and gives scope for solid comedy. The conflict point of pregnancy looks impressive and will surely evoke neat emotions for the family audience.
For Nithin, the stakes are high with Rang De. This is his back-to-back release in a month after Check, which was a flop. He tried something new with Check but that did not work. So, he is back to his strength, which is a rom-com, and a safe zone genre film. So, he needs to prove a point as well. The music is quite dull as Devi Sri Prasad has given some really mediocre songs. If the film had good music, things would have been different.
Rang De can change things for director Venky Atluri as he can go to the next level if this film clicks. Also, good word of mouth will help the film at the box office as the other release, Rana’s Aranya is a serious film and will pose no threat. Keerthy Suresh who is trying hard to come out of the female-oriented mold will breathe a sigh of relief and do more commercial films. Sithara Entertainments, have sold this film for reasonable prices. If this film clicks, they will make a lot of money.
Frankly, the only danger that the film is facing is the low buzz. The makers are trying hard to keep the film in the news and the so-called buzz that has been created is not enough. The pre-release events will be held in different cities and the makers have a big task ahead to push the film deep into the audience.
If this happens and the film gets a positive talk, it will be super special for Nithin and his team as the moviegoers are in the mood of lapping up films filled with romance and comedy that will relax them in these tense times.